Help me understand — what exactly is Bollywood? As simple as it may sound, Bollywood is the name given to the Hindi-language film industry that is based in India and mimics most things Hollywood. It is considered by some to be the largest producer in the world in terms of number of films released and that includes Hollywood.So is Bollywood a place or a “style” in movies? It’s more of a style — the genre typically produced is music-based with melodramatic plots. But as the industry continues to evolve the varieties of film are reaching across the spectrum to include genres such as horror and science fiction to name a few.What’s up with all the dancing in Bollywood movies? As reported earlier, the soundtracks of Bollywood movies are often more popular than the movies themselves. The people of India have been raised on musicals and expect to see this in their movies as a comfort zone so-to-speak. Certain producers have even commented that if a movie does not contain choreography it doesn’t perform as well at the box office and they’re not interested in producing it.